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PROJECT STORY

University of Northwestern, St. Paul Foam Letter Display

WhiteClouds fabricated the purple UNW foam-letter display shown outdoors on a shared freestanding base for the University of Northwestern, St. Paul.

Purple UNW foam letters on a shared freestanding base outdoors
The University of Northwestern, St. Paul initials are mounted together on a low gray base.
Institution
University of Northwestern, St. Paul
Letters
UNW
Format
Freestanding foam-letter display
Presentation
Shared base

The University of Northwestern, St. Paul initials appear as four large purple forms in this WhiteClouds project. The U, N, and W are mounted on a shared gray base as one freestanding outdoor campus assembly.

Initials

Purple UNW letters built as dimensional forms

The letters use broad faces and substantial depth, so the abbreviation remains readable beyond a flat sign. Their shared purple finish keeps the four-character group visually consistent from left to right.

A person can stand in front of the display for scale, while the first and last letters reveal the depth of the dimensional forms.

Freestanding format

A common base preserves the letter spacing

The low gray base supports the full abbreviation and keeps the spacing between letters fixed. It also separates the purple forms from the brick surface beneath the display.

WhiteClouds fabricated the University of Northwestern, St. Paul display as a freestanding outdoor campus assembly.

Initial-letter planning

Defining a freestanding abbreviation display

An initial-based display begins with approved letterforms, target dimensions, depth, exact colors, spacing, base treatment, primary viewing side, and the number of people likely to stand near it.

Placement surface, environmental exposure, movement and storage requirements, access route, destination, and schedule should be included before fabrication begins.

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Need a freestanding foam-letter display?

Share the letterforms, target dimensions, colors, spacing, base needs, placement surface, access route, destination, and required date.

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